Graphic designers do not charge enough!

Independent designers need to think like lawyers, tax preparers, doctors, and plumbers do when it comes to charging for our services. We need to be capitalistically professional about it and charge for every minute we do anything for a client.

If a job takes 40 hours, what does it cost a designer to live for a week, plus expenses, insurance, healthcare, retirement savings, emergency savings, plus a small profit?

This is a business that provides value to the client. We live in a country that is business obsessed and we need to be nice but also steadfast on this.

Get that contract signed too.

If we all did this, designers would be a lot healthier, a lot wealthier and the value of design would increase.

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